VF Corporation Announces Downtown Denver Location for New Global Headquarters

September 18, 2018

VF Corporation, a global leader in branded lifestyle apparel, footwear and accessories, today announced that it has selected 1551 Wewatta Street in Denver’s Lower Downtown (LoDo) district for its new global headquarters.

This follows the company’s August 13 announcement that it will co-locate select VF leaders with its The North Face®, JanSport®, Smartwool®, Eagle Creek® and Altra® brands, and its Global Innovation Center for Technical Fabrics and Digital Lab, in Colorado. The shared location will simplify VF’s physical North American office footprint and strengthen collaboration across its organization.

This announcement is a testament to the Downtown Denver Partnership’s place-based economic development strategy to build an economically healthy and vibrant center city with a thriving culture of innovation.  VF Corporation chose Denver based on the company’s goals of accelerating innovation, attracting and retaining talent, and strengthening connections with consumers.

“Downtown continues to attract the country’s best and brightest companies who are looking to grow, innovate and access our highly-educated workforce” said Tami Door, President and CEO of the Downtown Denver Partnership, “The Partnership is thrilled to welcome VF Corporation to our center city.”

With an estimated capacity of 1,200 people, the building provides VF the opportunity to expand its future workforce beyond the 800 jobs it expects to employ in Denver over the next eight years. The company employs nearly 70,000 people worldwide with operations across more than 170 countries.

“We are excited that Denver’s vibrant Lower Downtown district will serve as the new home for VF and five of our Outdoor brands,” said Steve Rendle, Chairman, President and CEO. “Our extensive search process led us to review multiple options across the Metro Denver area, and the combination of LoDo and the building at 1551 Wewatta came together to meet all of our criteria. It’s the ideal setting for us to create a dynamic, collaborative working environment where our business, brands and employees can thrive.”

VF signed a 12-year lease for 1551 Wewatta Street and will occupy the entire 10-story, 285,000 square-foot building owned by Bentall Kennedy’s U.S. Core Fund.With a current LEED Gold Certification by the U.S. Green Building Council, the building reflects VF’s commitment to environmental sustainability. Renovations will begin in early 2019 with a completion date targeted for early 2020.