RFP | Phase 2: 16th Street Mall Brand Implementation

The Downtown Denver Partnership, in collaboration with the City and County of Denver, is excited to issue Phase 2 implementation of the 16th Street Mall brand identity, focusing on initial market presence and preparatory activities for the May 2025 grand opening. This phase will establish the foundation for the brand's public presence while coordinating with key stakeholders for the full launch. The RFP can be downloaded here. 

The 16th Street Mall, Denver’s dynamic mile-long pedestrian designed by renowned architect I.M. Pei, is undergoing a full reconstruction, offering the historic opportunity to reimagine the iconic public space’s identity as we look toward the project’s full completion, slated for late 2025.

Proposals are due by 5 p.m. MDT on March 28, 2024. Please reach out to Cristina Gonzales with questions at cgonzales@downtowndenver.com.